Shed Geek Podcast
The Shed Geek Podcast offers an in depth analysis of the ever growing and robust Shed Industry. Listeners will experience a variety of guests who identify or specialize in particular niche areas of the Shed Industry. You will be engaged as you hear amateur and professional personalities discuss topics such as: Shed hauling, sales, marketing, Rent to Own, shed history, shed faith, and much more. Host Shannon Latham is a self proclaimed "Shed Geek" who attempts to take you through discussions that are as exciting as the industry itself. Listeners of this podcast include those who play a role directly or indirectly with the Shed Industry itself.
Episodes
379 episodes
Building Trust, One Backyard at a Time
A former chef turned licensed builder might be the last person you’d expect to challenge big shed brands—until you see how he does it. We sit down with Russell Odom of Shedscape to unpack how a late-career pivot, a deck-builder’s eye for detail...
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Season 5
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Episode 86
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1:08:59
Legacy over hustle: building a local brand, a digital moat, and a life you actually want
The floor is buzzing at Shed Week in Knoxville, but the most powerful story happens at a table: a Wisconsin “Shed Queen” who sells with sincerity, a first-time dealer who went from camera to copy to competition, and our team swapping honest tac...
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Season 5
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Episode 85
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50:07
Rise Above The Race To The Bottom
A lot of builder's chase price. We decided to chase standards. We’re joined by Darren Warren of Stor-Mor Outdoor Products to break down a simple but uncommon playbook: build consistent quality at scale, answer the phone, quote fast, train your ...
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Season 5
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Episode 84
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44:43
Sheds & St. Jude: Building More Than Storage Solutions
What happens when life's greatest challenge becomes your greatest stepping stone? In this powerful conversation, Darren Warren, President and CEO of Stor-Mor Portable Buildings, shares his remarkable journey from a 16-year-old cancer patient wi...
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Season 5
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Episode 83
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1:30:02
The Future of Steel Business Marketing
The metal building industry stands at a pivotal crossroads, and those who fail to recognize the shifting landscape may soon find themselves struggling to survive. In this candid, no-holds-barred conversation, we peel back the curtain on what's ...
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Season 5
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Episode 82
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44:28
Tiffany Strong Hutchison's Journey at Heartland Capital
Tiffany Strong Hutchison takes us on an inspiring journey from homeschooling mom with an Excel spreadsheet to Director of Business Development at Heartland Capital, one of the shed industry's leading RTO compa...
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Season 5
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Episode 81
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1:10:41
Insider's guide to Shed Expo 2025
Shed Week 2025 is almost here, and we're bringing you the ultimate guide to making the most of this industry-defining event in Knoxville. From the Shed Sales Summit to the exhibition floor, we're breaking down everything you need to know to nav...
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Season 5
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Episode 80
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35:07
Print Shop Dreams: Eagle Ridge's Expansion Story
Ever wonder why some shed businesses consistently outperform their competition? In this enlightening conversation with Caleb and Carson—the young, driven entrepreneurs behind Eagle Ridge Barn Bu...
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Season 5
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Episode 79
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1:01:15
Metal and Momentum
Wondering if your shed business needs a physical lot to succeed? The Steel Kings have eye-opening news: "We've sold just as many sheds online as we have on physical lots this year." This revelation sets the tone for a candid conversation about ...
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Season 5
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Episode 78
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39:04
Mastering Shed Delivery: Insights from a 20-Year Veteran
Calvin Shirk takes us on a twenty-year journey through the evolving world of shed hauling, sharing hard-won wisdom that only comes from moving thousands of buildings through impossible terrain.Starting as a fresh-faced 22-year-old in 20...
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Season 5
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Episode 77
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1:06:52
The Road Warriors: Tales from the Shed Industry
Ever wonder what happens when the microphones are off? This special late-night edition of the Shed Geek Podcast pulls back the curtain on the real conversations that fuel this industry-leading platform. Recording from a hotel room in Harrisburg...
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Season 5
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Episode 76
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1:14:27
Steel vs. AI: The Future of Building Sales
The steel building industry stands at a pivotal crossroads, and nobody captures this reality quite like Jared and Eric—The Steel Kings—in their 25th podcast episode. Drawing from their frontline experience, they deliver a candid assessment of w...
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Season 5
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Episode 75
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48:12
Expanding Your Building Business Beyond Wood Sheds
The building industry is transforming rapidly, and standing still means getting left behind. In this energetic episode, Jared and Eric break down their journey from wood shed dealers to metal building experts and now pole barn providers, reveal...
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Season 5
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Episode 74
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46:03
Five Years of Shed Geek: Reflections and Future Directions
Take a seat in the Batcave as Shannon pulls back the curtain on five years of podcasting journey and the evolving shed industry landscape of 2025. This rare monologue episode offers an intimate look at where Shed Geek started, where it's headin...
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Season 5
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Episode 73
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1:14:00
Navigating the Construction Industry with Shield Wall Media
Gary Reichert, owner of Shield Wall Media, joins Jared Ledford on the Steel Kings podcast to reveal the powerful strategies behind his company's success in construction industry publishing and trade show management. What began as a job selling ...
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Season 5
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Episode 72
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41:10
Strategic Planning for Shed Business Success with Coach David Greer
Coach David J. Greer joins us to share wisdom gleaned from his remarkable 40-year entrepreneurial journey and decade of business coaching. Our conversation dives deep into what truly drives business success beyond conventional growth metrics.
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Season 5
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Episode 71
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1:10:11
Faith, Business, and Life Eggs
What happens when two industry veterans sit down for an unscripted, heart-to-heart conversation about business sustainability, faith, and life? This month's Sambassador podcast delivers exactly that as Shannon and Sam reflect on five years of p...
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Season 5
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Episode 70
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1:05:56
Race to the Face: How Real-Time Video Is Transforming Customer Experience
The digital transformation wave has finally crashed into the shed industry's shores, and it's bringing video technology that could revolutionize how we connect with customers. In this eye-opening conversation with
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Season 5
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Episode 69
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1:18:22
Building Community Through Steel
Ever wondered why some building dealers thrive while others struggle to stay afloat? The answer might be simpler than you think.When Jared sits down with Shannon "The Shed Geek" for...
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Season 5
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Episode 68
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55:27
Your Financial Story Is Just as Important as Your Financial Statements
When Steve Coughran started his first business at 16 from his sister's garage, little did he know this would lead to a career transforming how construction companies understand their finances. Today, as a fractional CFO who provides what he cal...
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Season 5
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Episode 67
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1:06:04
Beyond the Fear: The Real Impact of Steel Tariffs
The headlines warned of economic disaster when steel tariffs were announced, but what's actually happening on the ground? The Steel Kings dig deep with Ohio State Representative
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Season 5
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Episode 66
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38:59
Turning Trials into Triumphs: A Shed Hauler's Journey: PART 2
What happens when life brings you to your breaking point? For shed hauler Daniel, a catastrophic injury left him bedridden for six months, plunging him into depression that nearly destroyed his business. Just when recovery seemed possible, trag...
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Season 5
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Episode 65
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57:42
Turning Trials into Triumphs: A Shed Hauler's Journey PART 1
What does it take to build a successful shed transport business from scratch? For Daniel Yoder, founder of GDR Transport / Shed Movers, the answer lies not just in logistics and equipment, bu...
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Season 5
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Episode 64
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54:53
Reflections on Independence, Discipline, and Success
Freedom, discipline, and intentional growth—these seemingly contradictory concepts form the powerful foundation of sustainable success in business and life, as explored by Jared Ledford and Eric Olson in this reflective
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Season 5
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Episode 63
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38:38
Behind the Scenes at Shed Geek: Where Marketing and Faith Intersect - Part 3
Ever wondered why some shed companies break through revenue plateaus while others stay stuck? In this revealing episode, the Shed Geek Marketing team pulls back the curtain on what truly works for growing shed businesses, especially those in th...
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Season 5
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Episode 62
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1:06:27